Case Study, 0015

Novatus

2025

Scope

Brand Concept . Identity . Website Design . Brand Guidelines . Marketing Material . Stationery

Novatus is a technology and consulting firm helping financial services businesses compete, comply and grow in a rapidly changing world. We built the brand from the ground up, a confident wordmark, a signature chevron mark, a considered palette of deep navy and lime, and a full identity system that carries across website, print, outdoor and stationery. The result is a brand that feels precise, modern and quietly ambitious.

Novatus bus shelter advertisement
Novatus website design on laptop
Novatus wordmark on cream background
Novatus wordmark set into an aerial forest road
Novatus integrated annual report cover
Aerial forest road, Novatus brand imagery
Novatus vertical wordmark composition